Growing UK Care Market

If you’re thinking about investing in a franchise business within the care sector, you already recognise the vast potential in this market. The reality is that ageing is inevitable, and as care providers, we have the opportunity to shape the future of elderly, disability, and vulnerable care. That’s where you come in.

The demand for care services continues to grow—and always will. Thanks to advancements in medicine and improved living conditions, people are living longer than ever before. As a result, the number of individuals requiring care is rising significantly. The UK’s ageing population is expanding rapidly, with the Office for National Statistics estimating that the number of people over 85 will nearly double from 1.7 million in 2020 to more than 3.1 million by 2045.

While longer life expectancy is something to celebrate, it also comes with challenges. Conditions such as arthritis, angina, reduced mobility, Alzheimer’s, and Parkinson’s are becoming more prevalent, alongside the devastating effects of loneliness—now recognised as a major public health issue. Meanwhile, as retirement age increases, many working children are unable to provide the same level of support to ageing parents. With families living further apart and care needs becoming more complex, professional home care is no longer just an option—it’s a necessity. That’s why Visiting Angels is positioned to be the first choice for families in need.

Despite the ever-growing demand, the UK’s social care sector faces severe challenges. While government funding is frequently directed toward the NHS, social care is often overlooked. This creates ongoing pressure on the system, leaving families struggling to find adequate support.

At Visiting Angels, we’ve developed a franchise opportunity that not only enables care providers to build a profitable business but also contributes to long-term improvements in the sector. Our model is designed to navigate the challenges of the care industry while offering a proven franchise business with strong financial and social impact. If you’re looking to buy a UK franchise in a high-growth, recession-resistant market, now is the time to take action.

UK Social Care System

No discussion around the state of the NHS and Social Care sector would be complete without acknowledging that whilst growing, the market is also extremely distressed. Government funding is regularly made available to the NHS but social care is rarely included in these financial pledges.

The Visiting Angels model is designed to mitigate the landscape and grow profitably, whilst advocating a long-term change that the system so desperately needs.

How we solve the problems in the market

Care Worker Recruitment and Retention

This is the single biggest challenge faced by care companies in the UK. Care workers regularly leave their jobs citing a feeling of being overworked and undervalued. Frustrations around the levels of support they can actually offer their clients in short 15, 20 and 30-minute visits are compounded by a social perception that care is somehow a less than worthy vocation. The industry standard is to pay carers minimum wage for what is, arguably, one of the most important services in our society.

Being carer-centric

At Visiting Angels, we directly tackle these problems by being carer-centric. What does that mean? It’s simple really. It means that we’re committed to treating our carers with respect, valuing them for their commitment and rewarding them for the fantastic support that they provide to our clients.

We believe that, by treating our carers well, they are empowered to deliver an exceptional service with genuine care. Our approach sees us start from the core of the company and work outwards – placing carers at the epicentre of our success.

Our Mission is To lead the UK care sector as an Employer of Choice by 2030, creating an environment where our carers can care more, clients can live better and families can feel assured.

To redefine the role of carers in society and by so doing deliver a new standard of person centred care.

We proudly uphold our carer-centric stance by:

Industry Leading Pay rates
Paying our caregivers mileage, travel time pay & Holiday Pay
Enrolling all of our caregivers in our company pension scheme
Loyalty bonus for length of service
Guaranteed pay increases each year
Paying for caregiver’s cares to be serviced once a year and valeted every six months
Providing a company mobile phone
Organising team events and social days for our cars (we love BBQs and bowling nights!)